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Google Ads 2023: How to Drive Sales With PPC

Magiccode

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Google Ads 2023: How to Drive Sales With PPC
Get started with Google Ads and launch effective PPC advertising campaigns to reach new customers and grow your business

What you'll learn
  • How Google Ads (Adwords) works, its pros, and cons
  • About the different types of PPC ads, including search, display, and social media ads, and how to create effective campaigns for each
  • How to create a Google Ads account and contact Google Ads Support
  • How to launch and optimize successful Google Ads Campaigns
  • Creating Google Ads Bidding Strategies
  • Setting up the campaign budget, bidding strategy, Ad rotation, and geo-targeting
  • How to write an ad and ad extensions
  • How to conduct keywords research and group keywords
  • How to determine a budget based on your keyword research
  • Working with Google Ads Editor
  • How to use Google Trends to understand your search demand seasonality
  • Setting up Google Analytics account and goals
  • How to list your macro and micro conversions
  • Installing Google Tag Manager, and Google Analytics tracking code
  • How to launch remarketing ads campaign to convert, up-sell, and retain customers
  • How to conversion tracking to get the most out of your advertising budget


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